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Digital Officer

Job Introduction

It’s an exciting time to join our Digital Team here at Staffordshire County Council. 

Our vision is to help drive digital excellence across Staffordshire County Council to enhance our services, foster inclusivity and build a smarter, more connected future for our communities.

A vital component of the organisation, The Digital Team is at the forefront of driving digital innovation and online excellence. Crafting and optimising digital experiences the team collaborates with partners and stakeholders from across the whole organisation to design and implement cutting edge solutions.

The team are responsible for working in collaboration with service areas to deliver innovative and user-focused digital solutions that support the organisation's strategic objectives. The team operate in an agile and collaborative way, using modern tools and methods to design, develop and test digital products and services. The team embrace a culture of experimentation and learning, gathering feedback, measuring impact, and fully understanding benefits, embracing all opportunities to learn and improve.

From web development, user interface design, automation and artificial intelligence the team is committed to elevating Staffordshire County Council’s digital footprint. In five years, our goal is to be an agile adopter of digital innovation. We aim to rapidly learn and adapt, embracing failures as opportunities for growth, while ensuring that digital advancements enable our organisation and workforce to operate more efficiently.

The Digital team sits as part of the Strategy & Transformation portfolio and is led by Alex Thorogood, Head of Change and Digital and Daniel Arnold, Senior Digital Manager.

Main Responsibility

It's a really exciting time to join the team as there's a renewed, ambitious focus on digital innovation across the organisation, supported by a new five-year strategy. The Digital Officer role will play a key part in supporting the delivery of a high-performing digital service by...

  • Support the operational day to day management of all web channels, including supporting the editing community to ensure a high standard of online content delivery.
  • Embed web standards, policies and practices across the organisation to ensure a consistently high level of delivery, usability and accessibility for all online information and transactional functionality.
  • Assist and advise with the design of our web content to ensure visual engagement whilst maintaining accessibility standards
  • Assist with managing the sites information architecture and the online customer journey to ensure that as many visits as possible are successful and that no further contact through other channels is required.
  • Provide web advice to the editing community, other officers ad service leads. Communicate technical processes clearly and effectively using simple and jargon-free language.
  • Use corporate systems to implement customer focused self-service solutions such as online form solutions, surveys and online payment functionality.
  • Contribute to regular web usage performance reports, based on evidence and analysis of visitor statistics, customer satisfaction data and literal feedback.
  • Pro-actively research innovative web solutions and provide options appraisals towards implementing new technologies to better deliver customer focused self-service online.

The Ideal Candidate

As a Digital Officer within our dynamic Digital Team your role encompasses a diverse range of responsibilities from assisting the development and implementation of web-based projects to analysing digital performance metrics. You’ll collaborate closely with team members across various functions ensuring seamless communication and coordination. With a keen eye for detail and a passion for digital innovation you’ll contribute to enhancing our online presence and user experience.

If you would like to find out more please contact

About Staffordshire County Council

We are no ordinary county council:

Our Values:

The core of who we are as an organisation. Just like we all have personal values that shape our thoughts and behaviour, organisational values drive how we think and act collectively.

Our values were created and shaped by colleague feedback and national best practice and they sit at the heart of People Strategy:

We have a real sense of community spirit that brings our people together. This feeling of belonging means we are all connected to what we do and take pride in the difference we make every day for Staffordshire people. We are ambitious and our sights are set firmly on a better future.

We look forward and race ahead - that goes for your career too. 

Our benefits:

We recognise that it is our employees that are central to everything we do. We aim to create a supportive working environment where employees can achieve their full potential and achieve a healthy work-life balance. 

In addition to your salary, as a member of staff, you will have access to Our rewards and benefits - Careers at Staffordshire

Our recruitment process:

As an Authority we are committed to safeguarding and promoting the welfare of children and young people/vulnerable adults and expect all staff and volunteers to share this commitment.

Staffordshire County Council is an equal opportunities organisation and Disability Confident employer. We encourage applications from all background and communities

As part of our commitment as a Disability Confident employer, a Gold Award Armed Forces employer and our commitment to supporting care leavers - we offer a guaranteed interview as long as your application meets the minimum criteria for the post. 

We do reserve the right to close this advertisement early if we receive a high volume of suitable applications.


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Disability confident committed Armed Forces Covenant. Proudly supporting those who serve. Gold Award